June 8, 2011

Non-Promoted Sales

Non-Promoted Sales - Amount sold in stores with no merchandising present that week. Major use is when quantifying trade costs. For other analyses, Base Sales will probably be the better measure to use.

Send me a note here or fill in the info below with your best email address and I will forward the entire syndicated terms document.

Download the complete Glossary

* indicates required

Related Posts Plugin for WordPress, Blogger...