February 23, 2010

Production Facility as Brand Experience - The Plant Tour

If you have a plant, are you branding the experience and opening the door to consumers to visit, sample, and purchase your products and brand building merchandise.  

Budweiser and the beer industry in general does an excellent job of offering factory tours.  Anheiser Busch has a dedicated website for this brand building and consumer connecting opportunity.

What actions are you taking to grow your business? Send a note or comments to Tim, also follow me on Twitter and see my retail photo notebook.. I want to hear about your success!

© Tim Forrest 2010. All rights reserved
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