July 24, 2007

Your Magic 138

Do you know who your companys Magic 138 Super-Consumers are and how do you treat them? There exists with many super-successful product introductions an original group of consumers that Connected with your product and ran throughout their peer group yelling and selling the benefits of their wonderful new find – your product. What are they worth to your company and how do you treat them? Possibly Millions! and I hope you develop them into the fuel for your companies fast track to growth.
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